I just wanted to share some information about writing with those who post regularly to the blogs and forum. As I have been brushing up on my writing skills and reading books about technical writing, I thought I would share some of what I am learning with you so that more people read the blogs members post. Earlier this month, I sent out a blast about copyrighted material and crediting authors/publishers by placing links to the original content.
Today I want to discuss appearances. Obviously if you posted something to a blog or forum, you want people to read it. Think about making reading easier on the eyes of your audience. I have seen posts that contained thousands of words but not broken up into paragraphs. When a reader comes across such a post, they will usually not take the time to read it no matter how enticing the headline.
Paragraphs among other things help to break up the text in chunks that make it easy for a reader to pick up where he/she left off if they happen to look up or away from the post. According to some writing studies, breaking up the text also makes it easier on the eyes as large blocks of texts seem to run together. Articles and blogs with large blocks of text look like work and must people read for leisure not for extra work.
Including pictures and videos related to the subject also help your audience grasp context. You can find copyright free photos in Flickr's Creative Commons section. Videos are readily available on Youtube and other websites that provide you with the embed html code. Photos found on government websites, like photos of politicians are usually free of copyright as well.
Another important thing to consider is the word count. Since I began writing for Examiner.com and looking at their training material, I found that most articles should be somewhere between 200 and 500 words. Have you ever seen 5 page articles on websites like the New York Times? Did you read all of them? Most people do not.
Unless it is a special expose where you need to share alot of information, the reader wants the facts straight up and the main point or subject should be in the first paragraph. The rest of the article or blog is supporting evidence or material and the details you could not spell out in the first paragraph.
Well, that is it for today and I hope these tips help you grow your audience and relay the important information you want to share with our readers.
Scotty T Reid
Founder, Black Talk Radio Network
This was HELPFUL!
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